Privacy policy
LaunchYourBiz
Last updated: May 15th, 2026
LaunchYourBiz inc. (hereinafter "LaunchYourBiz"), is committed to protecting your personal information. This policy clearly and accessibly describes how we collect, use, disclose, retain and destroy personal information about you, in accordance with the Law.
DEFINITIONS
Personal information: any information that concerns a natural person and allows, directly or indirectly, for that person to be identified, regardless of the nature of its medium.
Sensitive information: any personal information that, due to its financial or otherwise intimate nature, or the context of its collection, gives rise to a heightened reasonable expectation of privacy.
Privacy incident: any unauthorized access, use or disclosure of personal information, any loss of personal information, or any other breach of its protection.
Service provider: any vendor or contractor to whom LaunchYourBiz entrusts personal information in connection with the performance of a mandate or service agreement.
Privacy impact assessment (PIA): a process for identifying and evaluating privacy risks associated with a project or communication of personal information, enabling the implementation of appropriate measures to mitigate those risks.
Concerned individual: any natural person whose personal information is processed by LaunchYourBiz.
ACCOUNTABILITY AND GOVERNANCE
1. Who is responsible for protecting your personal information?
Me Wiam Mahroug, President of LaunchYourBiz, is the Privacy Officer. She oversees compliance with this policy and applicable laws, approves privacy governance practices, handles access and rectification requests, and manages privacy incidents. She may delegate all or part of these responsibilities in writing to a person capable of effectively assuming that role. In the event of a delegation, Me Mahroug remains accountable for the firm's compliance with the law.
You may contact the Privacy Officer by email at admin@lancetonbiz.com or by phone at 514.839.0781.
2. Who does this policy apply to?
This policy applies to any person whose personal information is processed by LaunchYourBiz, including current and former clients, prospective clients, website visitors, vendors and business partners, as well as members of the LaunchYourBiz team.
Collection of Personal Information
3. What personal information do we collect?
We only collect personal information that is necessary for the purposes described in this policy. The necessity criterion guides each of our collection decisions: information is collected only if the objective pursued is legitimate, significant and real, and if the resulting impact on privacy is proportionate to that objective. This criterion takes precedence over all other considerations, including consent.
Depending on the nature of your relationship with LaunchYourBiz, this information may include your name, address, email address and telephone number; professional information such as your title, company name and industry; financial information or information relating to a commercial transaction; information provided in connection with the delivery of legal services, which may include, depending on the nature of the mandate, sensitive information such as social security number, detailed financial data, or other information of an intimate nature; and browsing data from our website.
4. Do we collect information from third parties?
In most cases, we collect your personal information directly from you. We may, however, collect information about you from a third party with your consent or where permitted by law.
If you provide us with personal information about third parties, including shareholders, directors, officers or beneficial owners of a business, you represent that you have duly informed them and obtained their prior consent to that disclosure.
5. Do you collect information about children?
We do not knowingly collect personal information from individuals under the age of 14 without the express consent of a parent or legal guardian. If you are a parent or guardian and believe that a minor has provided us with personal information without your consent, please contact us so that we may take appropriate action.
USE OF PERSONAL INFORMATION AND CONSENT
6. Why do we use your personal information?
We use your personal information to establish and maintain our professional relationship with you; to provide you with the legal services you have requested; to communicate with you regarding your file or our services; to send you legal information communications or invitations to our events, with your consent; to fulfill our legal obligations, including due diligence and fraud prevention requirements; and to improve our services and website.
We use your personal information only for the purposes for which it was collected, unless you consent to a different use or the law expressly permits it.
7. How do we obtain your consent?
Your consent is obtained before or at the time of collection. To be valid, consent must be manifested (expressed in an evident and unambiguous manner), free (given without constraint or undue pressure), informed (you have all the information necessary to understand the scope of the consent), specific (tied to a precise and clearly defined purpose), time-limited (valid only for the duration necessary to achieve the purpose for which it was sought) and granular (you may consent to certain purposes without consenting to others).
Consent may be explicit, for example in writing or electronically, or implicit where you voluntarily provide us with information in a context where its use is reasonably foreseeable. Consent relating to sensitive information must always be given explicitly.
You may withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice. Such withdrawal may limit our ability to maintain our professional relationship or provide you with certain services.
Consent to informational or promotional communications is collected separately from the acceptance of the general terms of sale, by means of an unchecked opt-in box at the time of purchase or registration. Every promotional communication sent by LaunchYourBiz clearly identifies LaunchYourBiz as the sender and includes a functional unsubscribe mechanism.
DISCLOSURE TO THIRD PARTIES
8. Do we share your personal information with third parties?
We do not sell, rent or exchange your personal information to third parties for commercial purposes.
We may share your personal information with service providers to whom we entrust certain functions related to our services, such as web hosting providers, analytics tools and other technical vendors. Any agreement with a service provider must include the measures that provider must implement to ensure the protection and confidentiality of the information entrusted to it, a commitment that such information will only be used within the scope of its mandate, an obligation not to retain the information after the end of the mandate, an obligation to immediately notify LaunchYourBiz of any breach or attempted breach of its confidentiality obligations, and an authorization for LaunchYourBiz to conduct any verification relating to such confidentiality.
We may also disclose your personal information to competent authorities when required by law, in response to a court order or warrant, or to protect our rights in the event of a dispute. In addition, in the context of a reorganization, merger, acquisition or sale of assets involving LaunchYourBiz, your personal information may be transferred to a party to that transaction, to the extent necessary and subject to appropriate confidentiality undertakings.
Access to personal information within LaunchYourBiz is strictly limited to those individuals for whom such information is necessary to carry out their responsibilities. Any unauthorized access may be subject to disciplinary action.
A list of our principal service providers, including their role and location, is available upon request at admin@lancetonbiz.com
9. Is your personal information transferred outside Quebec?
Some of our digital tools and service providers may store or process personal information outside Quebec, including in the United States. Prior to any transfer outside Quebec, we conduct a privacy impact assessment (PIA) to ensure that your personal information will receive adequate protection. Such a transfer may only proceed if the PIA concludes favorably, and it must be governed by a written agreement that incorporates the results of the PIA and provides for the measures necessary to mitigate the identified risks. You may request information about the countries or regions involved by writing to admin@lancetonbiz.com
COOKIES AND TRACKING TECHNOLOGIES
10. Do we use cookies and tracking technologies?
Yes. Our website uses cookies and other tracking technologies. A cookie is a small text file stored on your device when you visit a website, allowing it to remember certain information and analyze your browsing behavior.
We use Google Analytics. This tool collects browsing data such as pages visited, session duration and IP address, in order to analyze our website's traffic and improve its content. This data is processed in accordance with Google's privacy policy. This transfer is subject to a privacy impact assessment and is governed by Google's contractual terms.
Certain cookies are strictly necessary for the operation of the website. Others, used for analytics or marketing purposes, require your prior consent, which is requested on your first visit through our cookie preference manager. You may update your preferences at any time via the "Manage Cookies" link at the bottom of our website. Disabling certain cookies may affect the functionality of some features. We do not sell data collected through tracking tools for advertising purposes.
RETENTION AND DESTRUCTION
11. How long do we retain your personal information?
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, to meet our legal and regulatory obligations, including those applicable to the practice of law in Quebec and our professional record-keeping requirements, and to protect our legitimate business interests. Personal information used to make a decision about you is retained for at least one year following that decision.
Once the retention period has expired, your personal information is securely destroyed or anonymized in accordance with generally recognized best practices, in a manner that makes identification impossible. Destruction records are maintained.
SECURITY
12. How do we protect your personal information?
LaunchYourBiz implements physical, administrative and technological security measures appropriate to the sensitivity of the personal information in our possession. On the physical level, access to our premises is controlled and confidential documents are kept in secure, restricted-access areas. On the administrative level, access to sensitive information is subject to specific authorizations, team members are informed of their confidentiality obligations, and retention periods are calibrated according to the nature of the information. On the technological level, we use data encryption, personalized access codes, firewalls, periodic security audits and restricted access to sensitive information.
No computer system offers absolute security. Despite our rigorous measures, LaunchYourBiz cannot be held liable for a breach resulting from malicious acts by third parties, force majeure or circumstances beyond our reasonable control. We are nonetheless committed to taking all reasonable steps to prevent such risks and to notifying you promptly should an incident occur.
YOUR RIGHTS
13. What rights do you have regarding your personal information?
In accordance with the Law, you have the following rights with respect to the personal information we hold about you.
The right of access allows you to consult or obtain a copy of the personal information we hold about you. We respond to any written access request within 30 days of receipt. This period may be extended by an additional 30 days where the complexity of the request warrants it, in which case we will notify you accordingly.
The right of rectification allows you to request the correction of any inaccurate, incomplete or misleading information.
The right to erasure allows you to request the deletion of your personal information when it is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations.
The right to data portability allows you to obtain your computerized personal information in a structured and commonly used technological format, meaning one in which commonly used software applications can readily recognize and extract the information, and to request that it be transferred to another service provider.
The right to de-indexation allows you to request that the online dissemination of personal information about you be discontinued where such dissemination causes or is likely to cause you serious harm.
The right to object allows you to refuse certain types of processing, including for direct marketing or profiling purposes, unless such processing is necessary to provide a requested service or is required by law.
The right regarding automated decisions allows you to be informed when a decision is made about you based solely on automated processing of your personal information, and to request that a human being review that decision.
The right to withdraw consent allows you to withdraw your consent to the use of your personal information at any time, subject to legal or contractual restrictions.
The right of posthumous access allows the spouse or close relative of a deceased person to request access to that person's personal information if knowing it is likely to help them in their grieving process, unless the deceased person had previously recorded in writing their refusal to grant such access.
To exercise any of these rights, please submit your request in writing to admin@lancetonbiz.com. If your request is refused, we will provide you with the reasons and inform you of your available recourses. If you remain unsatisfied, you have the right to file a complaint with the Commission d'acces a l'information du Quebec.
PRIVACY INCIDENTS
14. What happens in the event of a privacy incident?
Any incident that may have compromised the confidentiality of your personal information is immediately assessed by our Privacy Officer. We promptly take the measures necessary to limit its consequences and prevent a similar incident from occurring again. If the incident presents a risk of serious harm, we will notify you without delay and report the incident to the Commission d'acces a l'information du Quebec. All incidents, whether or not they trigger the notification obligation, are recorded in an internal register.
UNSOLICITED COMMUNICATIONS AND MARKETING
15. Are emails you send us confidential?
Emails sent by individuals who are not our clients do not give rise to the establishment of a lawyer-client relationship. Such communications are not necessarily covered by solicitor-client privilege and may, in certain circumstances, be disclosed to third parties. If you wish to retain LaunchYourBiz's services, we invite you to contact us so that we may confirm the establishment of a mandate in writing before you transmit any confidential information.
16. How can you unsubscribe from our communications?
If you no longer wish to receive our informational or marketing communications, you may unsubscribe at any time by clicking the unsubscribe link at the bottom of any email you receive from us, or by writing directly to admin@lancetonbiz.com. We will process your request within a reasonable time. Certain operational communications related to an active mandate cannot be the subject of an unsubscribe request.
ADDITIONAL INFORMATION
17. Does our website contain links to other websites?
Our website may contain links to third-party websites. This policy does not apply to those websites. We encourage you to review their respective privacy policies before providing them with any personal information.
18. How will you be informed of changes to this policy?
We reserve the right to modify this policy at any time to reflect legislative, technological or organizational changes. Any material modification will be communicated by email or through a notice posted on our website. The version currently in force is always the one available on our website with its update date.
CONTACT US
19. How can you reach us?
For any question regarding this policy, to exercise your rights or to file a complaint, please contact our Privacy Officer.
Me Wiam Mahroug
Privacy Officer
LaunchYourBiz inc.
200-4833 Saint-Denis, Montreal, Quebec H2J 2L1
admin@lancetonbiz.com
514.839.0781
If you are not satisfied with our response, you may file a complaint with the Commission d'acces a l'information du Quebec at www.cai.gouv.qc.ca.